NHT (aka Now Hear This) has been a respected mid-tier speaker manufacturer based in the U.S. since 1986, but as the recession hit earlier this year, they chose to shut down product development and manufacturing, take some time off, and approach the market fresh. They weren't bankrupt - at least not yet - they just saw their distribution channel erode as independent dealers and custom installers went out of business, and their price points crept up to the point where they were out of line with economic realities. Some of this was driven by rising commodity prices, some by a disconnect with changing consumer priorities.
Somehow I missed this story. Anyway, after just a few months off, they're back.
They've shrunk their product line nearly in half, and are selling and distributing online-only. If this sounds similar to the Outlaw model, it is, only NHT isn't just selling direct, you can buy from amazon, Audio Advisor, OneCall, and a few others. This eliminates dealer reps, salespeople, and lots of shipping, so prices are down 20% as well. They're killing all print ads because the goal of print ads was to drive prospects to the dealers, though they will do online advertising because they need to drive sales somehow.